Hello and Happy April, Aside from being the first full month of Spring, April is also the month where we turn to our environment and focus on recycled and renewable products.  Check my deals page at www.optimumisnownj.com for some great closeouts and a wonderful fully recycled pen.  Also, click on the Jornik link below to…

With the Super Bowl out of the way, I’m looking ahead to March Madness.  From     mid-March through early April the hype is inescapable. Promotional products can be a fantastic addition to any March Madness event, adding excitement and engagement for attendees. March Madness items can drive excitement to leave behind items too. Here are some…

Happy New Year! A record number of trade shows are planned for 2024. It’s likely you will have multiple opportunities for table presentations. Planning promotional products for trade shows next year involves careful consideration of your target audience, brand message, and budget. Here are some steps to help you create an effective promotional product strategy:…

In recent years, Thanksgiving has become the new Christmas for corporate gift giving. This trend has emerged for several reasons.  Here are my thoughts on the opportunity for gifting in November and early December. For starters, Thanksgiving is a time for expressing gratitude and appreciation. Companies are taking advantage of this opportunity to show their…

October is the month when promotional products and Halloween are a perfect match for marketing.  With so many item opportunities that can allow your brand to shine as well as people using social media, most items can provide extra impression with consumers.  Here are several reasons you will want to contact me to prevent Halloween…

Promotional products can play a significant role in raising awareness and support during Breast Cancer Awareness Month. They offer several advantages in helping to spread the message, educate the public, and show solidarity with those affected by breast cancer. When using promotional products during Breast Cancer Awareness Month, it’s important to ensure that the products…

Summer can indeed be a great time to prepare for Halloween safety. While it may seem a bit early to think about Halloween during the summer months, taking the time to plan and prepare ahead of time can help ensure a safe and enjoyable experience for everyone involved. Here are four good reasons why summer…